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1) Remove your limits
Reduce your subject to a single core word and
then brainstorm around it. For example, if
you're trying to write about "Study Skills",
expand your thinking to "School". Now jot down
everything that comes to mind when you think
about School, and when you run out of ideas
start asking yourself open questions around
the subject and noting your answers.
Examples:
What did I enjoy about school?
What scared me?
What did I wish I'd known from Day 1?
This will help you get back into the mindset
of someone struggling with school issues of
all kinds and you'll start to get a feel for
their concerns and worries.
2) Restore your focus
Once you've started to understand the general
feelings of your readers, allow your mind to
focus back on your original topic of Study
Skills. From your new perspective, what
questions would you ask? What would you want
to know? Is this really a "Studying" issue or
is it more about Time Management or being able
to work without distractions or being
paralyzed by the fear of not doing well?
3) Be your audience
Write each question on a separate sheet of
paper; don't stop until you have at least ten
and preferably more. Stay in the mindset of
your readers until you feel you've asked every
major question that concerns them.
4) Take a step back
Put your pile of question aside for a few
hours, overnight if possible. Don't
consciously think about them; just go about
your day as usual. Give your subconscious time
to process them without any further prompting
from you. If new questions come to mind jot
them down somewhere safe and then forget about
them.
5) Get out your pen and write
When you're ready, sit down with your pages of
questions and simply start to answer them.
Writing your answers by hand can give you
access to ideas that might be missed if you
type them. Don't edit yourself at this stage.
Using Speech to Text software or a digital
recorder can also be helpful in bypassing the
internal editor.
Imagine someone sitting in front of you asking
for advice and just talk to them. Keep your
tone natural and conversational and stay with
the question-and-answer format.
6) Edit lightly
Trust your first instincts. Proof-read and
correct any obvious errors, but don't do any
major editing until your piece has had time to
"sit" for a while. Again, leaving it overnight
will give you a fresh perspective the next
time you look at it, but even if your deadline
doesn't allow for that it's important to give
yourself a break from it.
When you're pushed for time, writing several
articles at one sitting can create enough
change of focus to make you "forget" the one
you've just written.
7) Polish it up
Short articles are unlikely to need major
editing if you've written them as described
here. They will flow easily and naturally
already and having each Q & A on a separate
sheet makes it easier to select only the ones
you want. Your job now is to put them in a
reasonably logical sequence and make sure
they're understandable and that the reader is
led smoothly from one question and answer to
the next.
8) Top and tail it
Write a brief introductory paragraph as a
"teaser" for the main article. Many article
directories now put the first paragraph of
each piece into RSS feeds which are picked up
by other websites, so you'll want to make sure
that your two or three major keywords appear
at least once in that first paragraph.
Write another short paragraph to summarize the
major points of the article and provide some
ideas for the reader to explore the subject
further. Don't of course forget your own
resource box at the end of the article.
9) Submit it!
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Ian Del Carmen is an online business
professional running his main site at
http://www.ianDelCarmen.com. His other
sites include
http://TheOnlineBusinessProfessional.com,
http://MobileEbooks.net,
http://InfoProductLaboratory.com, and many
more...
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worldwide.
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